Sales Executive, Sales Manager

Job Description For Executive-Event Sales
JOB SUMMARY

Proactive MICE Sales Manager, with good knowledge of Abu Dhabi and other markets.

The position is accountable for proactively soliciting and handling sales opportunities. Ensures business is turned over properly and in a timely fashion for proper service delivery. Assists in leading all day-to-day activities related to sales with a focus on building long-term, value-based customer relationships that enable achievement of sales objectives. Achieves personal sales goals.

 

CANDIDATE PROFILE

Education and Experience

• High school diploma or GED; 3 years experience in the event management, food and beverage, or related professional area.

CORE WORK ACTIVITIES

Supporting Event Services Operations

• Ensures Red Coat program is in place in accordance with Catering Event Service minimum standard.

• Delegates tasks to ensure room sets are “on time” and meet Event Service Standards.

• Manages departmental inventories and assets including par levels and maintenance of equipment.

• Projects supply needs for the department (e.g., pads, pens, candy jars, bottled water/water pitchers).

• Manages departmental inventories and maintains equipment.

• Ensures candy rotation on all meeting room sets (if applicable).

• Establishes consistent standards for regular meeting room sets and VIP meeting room sets.

• Conducts function room inspections prior to each function to ensure the room is set according to specifications.

• Maintains cleanliness and sanitation standards in all banquet operation areas.

• Coordinates routine maintenance to ensure a quality meeting facility.

• Acts as a liaison between Banquets, Event Planning, Event Delivery teams and the group contact throughout the event.

• Coordinates the necessary departments to maintain the meeting room standards.

• Reviews the Diary weekly to ensure space maximization.

• Ensures function rooms are set according to event documentation (Banquet Event Orders, resumes, etc.) and customer requirements.

 

Providing Exceptional Customer Service

• Makes presence known to customer at all times.

• Stays available to solve problems and/or suggest alternatives to previous arrangements.

• Sets a positive example for guest relations.

• Interacts with guests to obtain feedback on product quality and service levels.

• Responds to and handles guest problems and complaints.

• Empowers employees to provide excellent customer service.

 

Building Successful Relationships that Generate Sales Opportunities

• Works collaboratively with off-property sales channels to ensure sales efforts are coordinated, complementary and not duplicative.

• Builds and strengthens relationships with existing and new customers to enable future bookings. Activities include sales calls, entertainment, FAM trips, trade shows, etc.

• Develops relationships within community to strengthen and expand customer base for sales opportunities.

• Manages and develops relationships with key internal and external stakeholders.

• Provides accurate, complete and effective turnover to Event Management.

 

Managing Sales Activities

• Participates in sales calls with members of sales team to acquire new business and/or close on business.

• Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).

 

Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue

• Identifies new business to achieve personal and location revenue goals.

• Understands the overall market – competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.

• Closes the best opportunities for the location based on market conditions and location needs.

• Gains understanding of the location’s primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns, to offer better business solution.

 

Conducting Human Resources Activities

• Sets service goals for event service supervisors and employees in order to achieve Event Planner satisfaction goals.

• Ensures employees understand expectations and parameters.

• Attends and participates in all pertinent meetings.

• Leads shifts and actively participates in the servicing of events.

• Communicates and executes departmental and property emergency procedures and ensures staff are trained in safety procedures.

• Conducts monthly department meetings with Event Service staff.